Graphic design began to become popular in the late 19th century. Since then, the role of graphic designers has changed and continues to grow over the years along with the expansion of digital media and new and emerging graphic design trends.
The world of graphic design is constantly evolving. Especially with the rapid technological and social changes taking place around the world! This means that if you want to be relevant to a new audience, you need to stay informed and on trend.
Why are graphic design trends important?
As visual design and visual storytelling continue to be an essential tool to help companies communicate value and solve problems through data visualization and beyond, the need for visual communication skills is higher than ever.
As we welcome the new year 2023, discover the top graphic design trends that we predict will make a splash in the near future and next year, and learn how graphic design trends should impact you and your business.
Buckle up and let us guide you to the top graphic design trends to look out for in 2023 and show you how to apply these discussed trends to your presentations, reports, infographics, invitations and social media content.
Graphic design trends 2023: A year of expressive art
We've seen graphic design trends change every year. While 2022 was a year of creativity and pragmatism, 2023, the year of expressive yet purposeful and deliberate design, will bring us bold expressions, bright colors and inclusivity in different personalities and styles.
In short, the graphic design trends in 2023 will be a year full of expressive art for digital artists and graphic designers that can be used in all industries and media.
These digital design trends will set the tone for visual art styles both on the web and in print, bringing more brands and personalities to life.
What is expressive art?
Expressive art is about the freedom to express different personalities, characters and styles in art.
Expressive art will blur the lines between good and bad graphic design and unleash the full expression of creativity.
Although not all of us are graphic designers, we are all creative minds and artists at heart when it comes to self-expression.
As more brands and businesses utilize platforms like TikTok, Instagram and Metaverse, creative expression becomes essential to creating and maintaining a unique brand identity through graphic design.
The constant pressure to stand out from the crowd has brought countless beautiful, unique styles full of bold fonts, vibrant colors and self-expression to the world of graphic design and beyond.
The constant pressure to stand out from the crowd has created countless beautiful, unique styles full of color and self-expression.